The VeVe marketplace offers an extensive range of premium, licensed non-fungible tokens (NFTs) from some of the most iconic brands. From Batman and Marvel to Fast and the Furious, Star Trek, Jurassic Park, Disney, and more, there’s something for everyone on the VeVe marketplace. In this article, we’ll explore the ins and outs of the VeVe marketplace and how it stands out in the world of NFT collectibles.
Understanding VeVe Collectible Marketplace
What is VeVe?
VeVe is an app-based marketplace designed to buy, sell, and trade premium, licensed NFT collectibles. It is available on both the iOS App Store and Google Play Store, making it accessible worldwide. The platform aims to provide fans with unique, one-of-a-kind digital collectibles from various fandoms, allowing them to own a piece of their favourite brands and characters.
What does the VeVe marketplace offer?
According to ECOMI’s website, VeVe enables users to “obtain common, rare, or one-of-a-kind digital collectibles,” customize and showcase them in virtual showrooms, and buy, sell or trade collectibles with other VeVe users. The platform’s user-friendly interface and seamless transactions make it an attractive option for NFT collectors.
Augmented Reality feature on VeVe
One of the most exciting features on the VeVe app is its Augmented Reality (AR) capabilities. Users can bring their 3D collectibles to life by scanning their surroundings and placing their NFTs in the real world. They can move them as they please, share them on social media, or even send them to others. This immersive experience sets VeVe apart from other NFT marketplaces.
Partnership with Immutable X
In 2021, VeVe partnered with Immutable X to offer carbon-neutral and gasless NFT minting. This collaboration resulted in the re-minting of all VeVe NFTs via Immutable X by December 2021.
By integrating with Immutable X, all VeVe NFTs now operate on Ethereum’s Layer 2 solution. This advancement reduces the environmental impact of NFT minting and significantly lowers transaction costs, making it more accessible for users.
Creation of the VeVe Marketplace
Founders and their backgrounds
VeVe was founded in 2018 as a subsidiary of ECOMI, a Singapore-based cryptocurrency company. ECOMI’s CEO and Founder, David Yu, is an experienced entrepreneur with a background in various businesses, including the independent video game retailer Games R Us and Retail Management Group Ltd.
Daniel Crothers, the co-founder and COO of VeVe, is a serial entrepreneur with a passion for the digital collectibles space. The Head of Licensing, Alfred Kahn, brings over 30 years of experience in distributing and promoting iconic brands such as Cabbage Patch Kids and Teenage Mutant Ninja Turtles.
ECOMI and its role in VeVe
ECOMI created the VeVe platform to bring “premium licensed NFT digital collectibles to the mass market.” Through strategic partnerships and a user-friendly app, the company has successfully achieved this vision and established VeVe as a leading NFT marketplace.
With nearly 744,000 total installs and $112.5 million generated in consumer spending, VeVe has proven its legitimacy as a reliable and popular NFT marketplace.
Acclaimed sculptors and creators
VeVe’s 3D digital collectibles are created by renowned sculptors such as Jim Lee, Todd MacFarlane, and Scott Snyder. These creators are famous for their expertise in sculpting directly in 3D rather than using traditional clay modelling. This collaboration with acclaimed artists further solidifies VeVe’s credibility in the NFT space.
Buying collectibles with Gems
To purchase digital collectibles on the VeVe app, users must first buy the platform’s in-app currency, “Gems.” The process of buying Gems is designed to be simple and accessible for non-crypto users, allowing for a seamless transition into the world of NFTs. Users can purchase Gems using various payment methods, such as credit cards, Google Pay, and Apple Pay, with one Gem always equal to 1 USD.
VeVe has introduced a Payout feature that allows users to withdraw their Gems and transfer them to their bank as fiat currency. This feature is currently in Beta and only available to a select number of customers.
To use the Payout feature, users must have a minimum of 1000 Gems, with a 50 Gem minimum withdrawal and a maximum of 50,000. The platform charges a 10% fee for this service, supporting various currencies such as AUD, CAD, EUR, GBP, HKD, JPY, NZD, and USD.
Investing in VeVe Collectibles with OMI Tokens
OMI tokens are VeVe’s utility tokens that play a significant role in the platform’s ecosystem. When Gems are used to buy a VeVe NFT, the corresponding OMI tokens are exchanged for the NFT and burned, reducing OMI’s supply. As VeVe’s user base grows and the supply of OMI tokens decreases, the value of OMI tokens is likely to increase.
Users can buy OMI tokens using USDT on various altcoin exchanges, such as Gate.io, AscendEX (Bitmax), OKEx, BitMart, and BitForex. Additionally, users can purchase Bitcoin or Ethereum on exchanges like Coinbase and trade them for OMI tokens. Once acquired, users can swap OMI tokens for Gems on the VeVe app to buy NFTs.
Types of NFTs on the VeVe Marketplace
Collaboration with iconic brands VeVe has partnered with some of the world’s most recognizable brands across industries like pop culture, gaming, anime, sports, film, and TV. This includes Marvel and DC Comics, Disney, and Warner Bros.
Comic book NFT collectibles
VeVe offers a range of comic book collectibles in collaboration with giants like Marvel and DC. Collectibles include Marvel Mighty, featuring heroes such as Spider-Man, Storm, The Incredible Hulk, and X-Men.
In addition, VeVe has launched NFT statues of Batman Black & White, Bombshells, Harley Quinn, and Batman vs Killer Croc in partnership with DC Comics.
Disney and Pixar NFT collections
As the exclusive drop partner for all Disney NFTs, VeVe has released numerous collectibles from Pixar, Marvel, and Star Wars through its ‘Golden Moments’ series. Characters from Mickey Mouse, Toy Story, The Incredibles, and Monsters Inc. have all been featured on the platform.
Cult-classic NFTs
VeVe also hosts NFTs of cult figures like The Simpsons and James Bond. The platform has exclusive rights to distribute NFTs from these brands, ensuring their rarity and unique value.
Virtual Land on VeVe: The VVVerse
With the growing popularity of metaverse platforms, VeVe has announced plans to launch its virtual world, the “VVVerse” later this year.” The VVVerse is designed to provide a shared virtual space where users can interact with others, showcase their NFT collections, and participate in exclusive events.
Owning land in the VVVerse
VeVe has confirmed that it will allow users to buy, sell, and trade virtual land within the VVVerse. As a result, owning a piece of virtual land in the VVVerse could become a highly sought-after investment for both existing and future VeVe collectors.
Conclusion
The VeVe marketplace has emerged as a leading player in the NFT collectibles space, offering a diverse range of premium, licensed NFTs from iconic brands. Its user-friendly interface, AR capabilities, and strategic partnerships with renowned artists and brands have contributed to its growing popularity among digital collectible enthusiasts.
As the NFT market evolves, VeVe’s plans for the VVVerse and its collaborations with famous brands will likely attract even more users to the platform. Whether you’re a seasoned collector or a newcomer to the world of NFTs, the VeVe marketplace offers something for everyone.
Author
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Digital frontier enthusiast, exploring NFT applications in gaming and the Metaverse.