KuCoin – An Eye on NFTs with Play-to-Earn Gamefi, the Metaverse Trading Board & Guardian Star

We know that some of the best trending blockchain topics are NFTs and the Metaverse, so it’s no surprise KuCoin, a global leading crypto exchange, has taken an interest in the Metaverse. In particular, they are interested in play-to-earn games like the massively successful and pocket-rewarding Axie Infinity.

Let’s learn a little about KuCoin and where their NFT focus is.

KuCoin just released its performance review report for the quarter ended September 30, 2021. KuCoin has seen massive growth – 1.5 million users this quarter. The report highlighted that trading volume and new signup of the platform grew 720% and 446% YoY respectively.

KuCoin Labs, the research and investment arm of KuCoin, has also achieved great performance. KuCoin Labs has made cross-industry investments in promising blockchain projects categorized in infrastructure, DeFi, Metaverse among others.

Metaverse Trading Board

2021 witnessed the outbreak of the new trend in the blockchain world – The Metaverse – a place where virtual reality, augmented reality and multidimensional interactions meet in many amazing ways. As the traditional Internet giant Facebook announced its vision of expanding into Metaverse, other Internet tycoons all scrambled for it.

The emergent Play-To-Earn Gamefi is also part of the hot trend. To facilitate users to understand what Metaverse is while obtaining easy access to Metaverse projects, KuCoin launched the first Metaverse Trading Board in September. So far, they already support around 10 Metaverse projects including Axie Infinity (AXS), Enjin (ENJ), and Decentraland (MANA).

Guardian Star

KuCoin also introduced the NFT game Guardian Star on KuCoin Win. They launched Guardian Star in September 2021 to enable all KuCoin users to access NFTs and crypto prizes in an entertaining and low-cost manner. Guardian Star is a lucky draw game in the form of mystery boxes, which contains fun elements of NFT, cryptocurrency, mythology, and constellations. NFT winners can either hold it for more surprising bonuses or trade it on NFT marketplaces such as OpenSea.

Message from the CEO

Johnny LYU, CEO of KuCoin said, “We have continuously explored beyond the industry boundaries in the bull-bear cycles. We are dedicated to lowering the threshold for every user to enter the crypto industry. In 2021 Q3, KuCoin keeps close with trending topics covering NFT, Meme tokens, GameFi, and Metaverse. At the same time, we keep increasing our global reach with more localized services, and we are working hard to improve the overall stability and security of the platform.”

Regardless of the market volatility, they say they ‘are dedicated to bringing more innovative products and hidden gems to meet user demands.’ According to the report, their ‘main purpose above everything else is to lower the barriers of entry for everyone to enter the crypto world and enable them to benefit from the free flow of digital value.’

We’re interested to see how KuCoin stakes its place in the Metaverse in the coming months.

About KuCoin

Launched in September 2017, KuCoin is a global cryptocurrency exchange for over 400 digital assets. It currently provides Spot trading, Margin trading, P2P fiat trading, Futures trading, Staking, and Lending to its 8 million users in 207 countries and regions around the world. In 2018, KuCoin secured $20 million in Round A funding from IDG Capital and Matrix Partners. According to CoinMarketCap, KuCoin is currently the fifth biggest crypto exchange. In 2021, Forbes named KuCoin as one of the Best Crypto Exchanges for 2021.

To find out more, visit https://www.kucoin.com/


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