EtherMail partners with inBetweeners to drive custom communication with NFT holders based on on-chain events

Schaan, Liechtenstein, 27 October 2022 – EtherMail, the first Web 3.0 Email Solution setting the standard for anonymous and encrypted wallet-to-wallet communication, has today announced a strategic partnership with inBetweeners. EtherMail’s Web3 solution will be leveraged by the NFT platform to segment their asset holders based on the number of tokens held, or the NFT’s rarity traits, tailor communication to them accordingly, and send rewards for contributing to the community.

inBetweeners comprises 10,777 NFTs, combining more than 175 hand-drawn attributes with varying rarities. As a global crowdsourced community, the project aims to spread positivity in real-life and the metaverse. inBetweeners holders have access to their upcoming partnerships with global brands, access to exclusive events, as well as the underlying IP and copyright for each inBetweener.

EtherMail is the only tool in the Web3 space allowing Web3 companies to send rich, relevant content directly to their asset holders based on up to the minute information. Included in EtherMail’s future pipeline will be the introduction of its native utility token, $EMT, an ERC-20 token based on the Ethereum network. EMT will be a first-of-its-kind incentivization mechanism designed to reward email users for their time and attention reading unsolicited emails, creating a much-needed framework for email economics. 

Shant Kevonian, CEO and Founder of EtherMail said: “We’re thrilled to partner with inBetweeners and help streamline their communication efforts to NFT holders for their upcoming Mystery Box redemption information. Their growing community gives expression to their positive mission statement and we’re excited to add them to our expanding partnership network. Given how frequently NFTs are bought and sold, it is increasingly difficult for projects to maintain direct contact with holders of their assets. We want to offer these projects a reliable solution to a systemic industry challenge.”

Ogden, Co-founder of Inbetweeners, said: “When we were first introduced to EtherMail, we were excited to think of the many different ways we could now communicate and create unique experiences for our community. Using EtherMail’s web3 solution, we can now segment our token holders based on the number of tokens they hold, for instance 5 or more, and send them exclusive alpha info and rewards for contributing to the community. This opens up possibilities to deliver rich, personalized content to our community right into their inbox, instead of having to scroll through channels in the Discord server.” 

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About EtherMail

EtherMail is the first Web 3.0 Email Solution setting the standard for anonymous and encrypted wallet-to-wallet communication. With EtherMail, companies can send rich, relevant content directly to their asset holders based on blockchain-synced real time information. EtherMail also allows fully anonymous P2P communication and rewards its users for reading relevant content in their inbox.

About inBetweeners

The inBetweeners project aims to spread positivity, with love at the center of everything. Ultimately, the community will have thousands of shoulders to lean on. Whether in real life or in the metaverse, the community uplifts and encourages each other to be wholesome and healthy. Among all the chaos in 2022, we can certainly use some positivity.

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